Investigation Policy

A ranking system only works if there is a clear way to challenge records that should not influence public trust.

When to request review

Request an investigation if a review or ranking appears fake, misleading, written by someone who was not a client, contains private information, or violates the review policy.

What to include

Useful investigation requests include the market, page URL, review URL, reason for concern, and any context that helps determine whether the signal should remain visible.

Possible outcomes

A record may remain unchanged, be corrected, be removed from public display, or be held out of ranking calculations while more information is reviewed.